When:
Thursday, March 1, 2007
6:30pm

Where:
The Institute of Contemporary Art (ICA)
100 Northern Avenue
Boston, MA
www.icaboston.org

Topic:
Seen/Unseen

As Thoreau said, "The question is not what you look at, but what you see." Today, designers are addressing this question in a world where the majority of seeing happens beyond the eyes. In creating desirable products, brands and experiences, designers must look further than what is apparent to the naked eye. Dissecting consumer vision and identifying opportunities incorporates all the senses and redefines the notion of "looking."

Uncover Thursdays at the ICA

Come see the new ICA and hear Continuum's Dan Buchner talk about the art of looking and the ways in which designers go beyond conventional notions of seeing to affect the world in which we live.
 
FREE. Space is limited. Tickets available on a first-come, first-served basis at the admissions desk one hour before the program.